If an event is held over a longer period, it is not unusual to have a different Keynote Speaker for each day of the event. A closing keynote speaker will be engaged to end a conference on a high note and leave audiences with a sense of optimism. An opening keynote speaker is brought in to set the underlying tone and summarize the core message or most important revelation of the event. The keynote address may entail an opening keynote and closing keynote speaker. This speaker should be able to capture the essence of your meeting and be able to highlight it to your audience in a short period of time. Selecting a keynote speaker who is well known for his or her expertise in a field, or who has wide name recognition due to other accomplishments, will raise enthusiasm among prospective attendees for a meeting or conference. In public speaking, the word keynote refers to the principal and underlying theme of a larger idea hence why a Keynote Speaker addresses usually relates to the reason or purpose behind a meeting.Ī keynote speaker and their speech are often selected to raise interest in an event, such as a conference or large meeting sponsored by a corporation or association, and draw attendees to the program. What is a Keynote Speaker?Ī Keynote Speaker’s main purpose is to reiterate and drive home the meeting’s main idea or theme. Read on to learn about the difference between these two types of speakers. Both add value to your meeting, but for different reasons. There are keynote speakers and plenary speakers. There are two types of speakers you may want to hire and retain for your event.
Once you have determined the purpose, theme, and structure of your meeting, then comes selecting and hiring the perfect speakers for your event. They can be internal meetings, external meetings, sales meetings, client conferences, annual conferences or leadership retreats. They can be international, national, or regional. Meetings are as diverse in their purpose and structure as the speakers who are on the platform at these meetings.
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